Erica Appleby

Erica Appleby joined Equitable Advisors, LLC. in 2006 immediately after graduating from Albright College with a B.S. in Business Administration. After exploring the many available facets of Financial Planning, Erica quickly found her passion in comprehensive life insurance and retirement planning as a means for clients to achieve their overall financial goals.

As part of Schappell Financial Group, Erica continues to help her clients make the decisions that best fit their needs, while putting a strong emphasis on advisor partnerships with additional members of the team. These partnerships allow for every aspect of a client’s financial plan to be addressed, including specialized niche area expertise offered through our team members for personalized and comprehensive overall strategies.

Erica resides in Skippack, where she enjoys horseback riding, pampering her two rescue dogs, enjoying good company over great food in the lovely town of Skippack, and hiking the vast amount of beautiful local trails that surround her home.